AIPS ASIA News:

The Asian Football Confederation (AFC) today announced a new partnership with leading Chinese financial technology company, Du Xiaoman Technology, as a Global Supporter of the AFC Asian Qualifiers™ – Road to 26.

Du Xiaoman Technology will partner with the AFC to expand its reach and engage with a broader audience in key markets through a series of competition related activations and live match experiences aimed at strengthening its connection with the passionate fanbase of Asian football.

AFC General Secretary Datuk Seri Windsor John said: “The AFC is delighted to welcome Du Xiaoman Technology as a Global Supporter of the AFC Asian Qualifiers™ – Road to 26 and we thank them for showcasing their confidence in the future of the Asian game.

“The enhanced qualification format has already elevated the levels of anticipation and competition for both our teams and passionate fans and we look forward to partnering with like-minded organisations such as Du Xiaoman Technology to create even more memorable experiences for all our valued stakeholders.”

Xinxin Cui, General Manager of the Brand Marketing Department at Du Xiaoman Technology noted: “Football embodies passion and dreams, which naturally align with our company’s philosophy of empowering micro- and small- business development. Moving forward, through the partnership with the AFC, Du Xiaoman Technology will identify breakthrough opportunities where technology enhances the sporting experience. We aim to deliver innovative financial solutions to benefit football fans while strengthening support for China PR’s football development.”

Patrick Murphy, CEO of AFG said: “We are proud to welcome Du Xiaoman Technology as a Global Supporter of the Asian Qualifiers™ – Road to 26. We value their trust and collaboration in bringing this partnership to life, as we approach an exciting stage of this competition.”

About the AFC
The Asian Football Confederation (AFC) is the governing body of Asian Football and one of the six Confederations making up FIFA. Established in 1954, the AFC is headquartered in Kuala Lumpur, Malaysia, and comprises of 47 Member Associations.

The AFC organises the AFC Asian Cup™, the AFC Women’s Asian Cup™ and the AFC Futsal Asian Cup™ which are the flagship Continental national team football and futsal competitions, while the AFC Champions League Elite™ and AFC Women’s Champions League™ are the premier competitions for Asian clubs, drawing millions of fans to the beautiful game across the length and breadth of the Continent and beyond.

About Du Xiaoman Technology
Established in May 2018, Du Xiaoman explores the application of artificial intelligence in the financial field laying out six major business sectors: credit, wealth management, payment, insurance, personal financial technology, and supply chain financial technology.

Du Xiaoman Technology is committed to leveraging technology to provide more people with trustworthy financial services. By applying its leading technological capabilities to inelligent marketing, risk control, intelligent management and operation, accurately identifying risk characteristics of small and micro businesses, using technology to help them reduce financing costs.

About Asia Football Group
Asia Football Group (AFG) is the exclusive commercial agency for the Asian Football Confederation’s (AFC) competitions from 2023-2028. AFG’s partnership with the AFC covers the commercial rights for all major AFC National Team and Club competitions, including the AFC Asian Cup™, AFC Asian Qualifiers™, AFC Women’s Asian Cup™, AFC Women’s Olympic Qualifiers, AFC Champions League Elite™, AFC Women’s Champions League™, and AFC Champions League Two™ as well as AFC youth and futsal competitions.

Courtesy AFC