It also has a heavy focus on supporting World Aquatics’ development programmes through the provision of apparel, reflecting 361°’s commitment to enhancing the experience of all participants and promoting safe, inclusive and sustained engagement in aquatic sports.

These programmes include the World Aquatics Scholarship Programme, offering vital sportswear apparel support to talented athletes who face challenging training conditions, and Discover Water which introduces communities around the world to aquatics sports and aims to develop water safety and physical literacy.

World Aquatics President Captain Husain Al Musallam welcomed the strengthened partnership with 361°.

“We are delighted to have secured 361° as a Global Partner for World Aquatics. 361° have been a huge success as the supplier of sportswear for our most recent World Aquatics Championships, including here in Singapore, and we are proud to have expanded our partnership with this latest agreement,” President Al Musallam said.
“We are especially grateful for the support that 361° will provide to our development programmes, which will help to strengthen the opportunities for athletes from all around the world.”

361° Managing Director Mr Zheng Yexin said: “361° is a leading Chinese sports brand, and World Aquatics is one of the world’s largest single-sport organizations. We are honoured to become World Aquatics’ top-tier global partner for the next four years. With our rich experience in serving international events, we will provide thoughtful, high-quality sports equipment and services for all World Aquatics competitions.

“We look forward to working closely with World Aquatics to open a new chapter in the global development of aquatic sports, while also leveraging this collaboration to explore further international opportunities and broaden our global presence.”

Courtesy World Aquatics