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Jeonbuk State, in collaboration with the Jeonbuk State Office of Education and Jeonbuk Physicl Education Middle & High School, is continuing international exchange and friendship through sports by delivering sports equipment donated by students to youth in three African nations. On the 5th, the State and the Office of Education held a send-off ceremony at Jeonbuk Sports Middle & High School for the project titled “Re; Play Together, Jeonbuk Sports Friendship Gifts,” shipping the items to Zimbabwe, Kenya, and Namibia. The theme, ‘Re; Play Together,’ signifies resuming games (Re; Play) that had been halted due to a shortage of soccer balls and sports gear, this time together with Jeonbuk.

This initiative goes beyond mere material support; it aims to practice solidarity and friendship across borders through sports and to expand the foundation for exchange among future generations. In particular, sharing equipment that students actually used spreads the value of sharing while extending Jeonbuk’s international sports diplomacy into schools and the local community. The project originated from visits last year by officials from Zimbabwe and Namibia, with whom Jeonbuk has maintained international sports exchanges. During their visit to Jeonbuk Sports Middle & High School, they requested support for sports equipment. Students readily agreed to contribute, leading to a broader international exchange program supported by the State, the Office of Education, and the school. The donated items total 616 pieces across 12 sports, including soccer, taekwondo, shooting, archery, swimming, etc. —comprising both gear previously used by students and new items collected for this project. The equipment will be delivered to the Ministry of Sport, Recreation, Arts and Culture and National Olympic Committees of each country via Zimbabwean diplomatic missions and international shipping. It will then be distributed to young athletes and youth active in organizations such as the Kirsty Coventry Academy in Zimbabwe, the Waitaka Taekwondo Club in Kenya, and the MTC Hopsol Youth Soccer League in Namibia.

Kim Jong-phil, Director General of Jeonbuk State’s 2036 Summer Olympics Bid Department, stated: “I hope the precious sports items that nurtured the dreams of our Jeonbuk students will serve as a new source of hope for African youth. Moving forward, we will continue to promote international exchange through sports, guided by the International Olympic Committee’s (IOC) core values of inclusion and solidarity.” Im Young-gun, Director of Arts, Physical Ed & Health Division at the Jeonbuk State Office of Education, said, “It was a meaningful opportunity for our students to put into practice the spirit of sportsmanship through sharing and caring while developing a global perspective. We hope that the students’ small but heartfelt gesture will be warmly received by young people in Africa.”

Meanwhile, Jeonbuk State has been steadily expanding its international sports network by dispatching a Taekwondo demonstration team to the World Taekwondo U-21 Championship in Kenya, participating in the World Union of Olympic Cities General Assembly, and broadening sports exchanges with African nations. Starting with the “Sports Friendship Gift” pilot project, Jeonbuk State plans to consider expanding the countries and sports covered by the initiative, while also promoting the hosting of international sporting events and exchange programs inviting young athletes from overseas, with the goal of developing Jeonbuk into a specialized international sports city.

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Landmark AFC Empowering Women in Football Programme to drive gender equity and inclusivity

AIPS ASIA News:

The Asian Football Confederation (AFC)’s resolute commitment towards advancing the pivotal role of women in football was reinforced today with the launch of the AFC Empowering Women in Football Programme (AEWFP), a pioneering online initiative that focuses on the diverse roles women play in shaping the football industry both on and off the pitch.

The six-month programme will equip participants with fundamental knowledge and skills to help them understand the global football ecosystem, promote gender equity and inclusion as well as identify and overcome industry barriers through ethical, strategic and diplomatic practices. 

It will do so by exploring the impact that has been made by women in football’s history on areas such as business strategy, advocacy, brand transformation, executive leadership and other aspects that define the modern game, whilst bringing to the forefront the importance of diversity, inclusion and their exceptional contributions in the development of the Asian and global game. 

AFC General Secretary Datuk Seri Windsor John said: “The AEWFP is truly a groundbreaking programme that aligns with the AFC’s continuous championing and promotion of gender equity, inclusivity and integrity. 

“From a historical viewpoint to contemporary leadership, women have long played, and are playing, a powerful role in shaping the football industry. This programme not only honours their immense contributions but also empowers the next generation to drive positive, inclusive change and lead the football business into a future of excellence.

“The AFC places the advancement of our MAs, RAs and the Asian football community as key to realising our Vision of becoming the world’s leading Confederation. The AEWFP is in line with our objective, and we strive to ensure it provides our leaders with the knowledge to continue making impactful decisions that keep to the industry’s best practices, for the betterment of their respective organisations and global football as a whole.”

The AEWFP is the latest offering from the AFC Academic Centre of Excellence (ACE), launched in 2021 to strengthen the capabilities of Asian football leaders. It joins the ranks of acclaimed programmes that include the AFC Football Management Certificate, AFC Football Management Diploma, AFC Certificate in Football Leadership, AFC Certificate in Football Administration and Management, AFC Certificate in Child Safeguarding and the AFC Certificate in Strategy and Planning. 

Organised for leaders of the AFC’s Member Associations (MAs), Regional Associations (RAs) and other football stakeholders, the AEWFP comprises seven modules. They cover topics that include the strategic impact of women in football business environments, overcoming barriers, leading organisational innovation, and empowering women in executive leadership roles.

These bespoke modules are delivered online encompassing theoretical perspectives, hands-on activities, and real case studies. Participants will graduate with the ability to make decisions that increase inclusivity, diversity and integrity, and boost women’s influence in football’s global development in an increasingly competitive and evolving landscape.

Courtesy AFC

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Landmark AFC Empowering Women in Football Programme to drive gender equity and inclusivity

AIPS ASIA News:

The Asian Football Confederation (AFC)’s resolute commitment towards advancing the pivotal role of women in football was reinforced today with the launch of the AFC Empowering Women in Football Programme (AEWFP), a pioneering online initiative that focuses on the diverse roles women play in shaping the football industry both on and off the pitch.

The six-month programme will equip participants with fundamental knowledge and skills to help them understand the global football ecosystem, promote gender equity and inclusion as well as identify and overcome industry barriers through ethical, strategic and diplomatic practices. 

It will do so by exploring the impact that has been made by women in football’s history on areas such as business strategy, advocacy, brand transformation, executive leadership and other aspects that define the modern game, whilst bringing to the forefront the importance of diversity, inclusion and their exceptional contributions in the development of the Asian and global game. 

AFC General Secretary Datuk Seri Windsor John said: “The AEWFP is truly a groundbreaking programme that aligns with the AFC’s continuous championing and promotion of gender equity, inclusivity and integrity. 

“From a historical viewpoint to contemporary leadership, women have long played, and are playing, a powerful role in shaping the football industry. This programme not only honours their immense contributions but also empowers the next generation to drive positive, inclusive change and lead the football business into a future of excellence.

“The AFC places the advancement of our MAs, RAs and the Asian football community as key to realising our Vision of becoming the world’s leading Confederation. The AEWFP is in line with our objective, and we strive to ensure it provides our leaders with the knowledge to continue making impactful decisions that keep to the industry’s best practices, for the betterment of their respective organisations and global football as a whole.”

The AEWFP is the latest offering from the AFC Academic Centre of Excellence (ACE), launched in 2021 to strengthen the capabilities of Asian football leaders. It joins the ranks of acclaimed programmes that include the AFC Football Management Certificate, AFC Football Management Diploma, AFC Certificate in Football Leadership, AFC Certificate in Football Administration and Management, AFC Certificate in Child Safeguarding and the AFC Certificate in Strategy and Planning. 

Organised for leaders of the AFC’s Member Associations (MAs), Regional Associations (RAs) and other football stakeholders, the AEWFP comprises seven modules. They cover topics that include the strategic impact of women in football business environments, overcoming barriers, leading organisational innovation, and empowering women in executive leadership roles.

These bespoke modules are delivered online encompassing theoretical perspectives, hands-on activities, and real case studies. Participants will graduate with the ability to make decisions that increase inclusivity, diversity and integrity, and boost women’s influence in football’s global development in an increasingly competitive and evolving landscape.

Courtesy AFC

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Jeonbuk State, in collaboration with the Jeonbuk State Office of Education and Jeonbuk Physicl Education Middle & High School, is continuing international exchange and friendship through sports by delivering sports equipment donated by students to youth in three African nations. On the 5th, the State and the Office of Education held a send-off ceremony at Jeonbuk Sports Middle & High School for the project titled “Re; Play Together, Jeonbuk Sports Friendship Gifts,” shipping the items to Zimbabwe, Kenya, and Namibia. The theme, ‘Re; Play Together,’ signifies resuming games (Re; Play) that had been halted due to a shortage of soccer balls and sports gear, this time together with Jeonbuk.

This initiative goes beyond mere material support; it aims to practice solidarity and friendship across borders through sports and to expand the foundation for exchange among future generations. In particular, sharing equipment that students actually used spreads the value of sharing while extending Jeonbuk’s international sports diplomacy into schools and the local community. The project originated from visits last year by officials from Zimbabwe and Namibia, with whom Jeonbuk has maintained international sports exchanges. During their visit to Jeonbuk Sports Middle & High School, they requested support for sports equipment. Students readily agreed to contribute, leading to a broader international exchange program supported by the State, the Office of Education, and the school. The donated items total 616 pieces across 12 sports, including soccer, taekwondo, shooting, archery, swimming, etc. —comprising both gear previously used by students and new items collected for this project. The equipment will be delivered to the Ministry of Sport, Recreation, Arts and Culture and National Olympic Committees of each country via Zimbabwean diplomatic missions and international shipping. It will then be distributed to young athletes and youth active in organizations such as the Kirsty Coventry Academy in Zimbabwe, the Waitaka Taekwondo Club in Kenya, and the MTC Hopsol Youth Soccer League in Namibia.

Kim Jong-phil, Director General of Jeonbuk State’s 2036 Summer Olympics Bid Department, stated: “I hope the precious sports items that nurtured the dreams of our Jeonbuk students will serve as a new source of hope for African youth. Moving forward, we will continue to promote international exchange through sports, guided by the International Olympic Committee’s (IOC) core values of inclusion and solidarity.” Im Young-gun, Director of Arts, Physical Ed & Health Division at the Jeonbuk State Office of Education, said, “It was a meaningful opportunity for our students to put into practice the spirit of sportsmanship through sharing and caring while developing a global perspective. We hope that the students’ small but heartfelt gesture will be warmly received by young people in Africa.”

Meanwhile, Jeonbuk State has been steadily expanding its international sports network by dispatching a Taekwondo demonstration team to the World Taekwondo U-21 Championship in Kenya, participating in the World Union of Olympic Cities General Assembly, and broadening sports exchanges with African nations. Starting with the “Sports Friendship Gift” pilot project, Jeonbuk State plans to consider expanding the countries and sports covered by the initiative, while also promoting the hosting of international sporting events and exchange programs inviting young athletes from overseas, with the goal of developing Jeonbuk into a specialized international sports city.

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