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Jeonbuk State, in collaboration with the Jeonbuk State Office of Education and Jeonbuk Physicl Education Middle & High School, is continuing international exchange and friendship through sports by delivering sports equipment donated by students to youth in three African nations. On the 5th, the State and the Office of Education held a send-off ceremony at Jeonbuk Sports Middle & High School for the project titled “Re; Play Together, Jeonbuk Sports Friendship Gifts,” shipping the items to Zimbabwe, Kenya, and Namibia. The theme, ‘Re; Play Together,’ signifies resuming games (Re; Play) that had been halted due to a shortage of soccer balls and sports gear, this time together with Jeonbuk.

This initiative goes beyond mere material support; it aims to practice solidarity and friendship across borders through sports and to expand the foundation for exchange among future generations. In particular, sharing equipment that students actually used spreads the value of sharing while extending Jeonbuk’s international sports diplomacy into schools and the local community. The project originated from visits last year by officials from Zimbabwe and Namibia, with whom Jeonbuk has maintained international sports exchanges. During their visit to Jeonbuk Sports Middle & High School, they requested support for sports equipment. Students readily agreed to contribute, leading to a broader international exchange program supported by the State, the Office of Education, and the school. The donated items total 616 pieces across 12 sports, including soccer, taekwondo, shooting, archery, swimming, etc. —comprising both gear previously used by students and new items collected for this project. The equipment will be delivered to the Ministry of Sport, Recreation, Arts and Culture and National Olympic Committees of each country via Zimbabwean diplomatic missions and international shipping. It will then be distributed to young athletes and youth active in organizations such as the Kirsty Coventry Academy in Zimbabwe, the Waitaka Taekwondo Club in Kenya, and the MTC Hopsol Youth Soccer League in Namibia.

Kim Jong-phil, Director General of Jeonbuk State’s 2036 Summer Olympics Bid Department, stated: “I hope the precious sports items that nurtured the dreams of our Jeonbuk students will serve as a new source of hope for African youth. Moving forward, we will continue to promote international exchange through sports, guided by the International Olympic Committee’s (IOC) core values of inclusion and solidarity.” Im Young-gun, Director of Arts, Physical Ed & Health Division at the Jeonbuk State Office of Education, said, “It was a meaningful opportunity for our students to put into practice the spirit of sportsmanship through sharing and caring while developing a global perspective. We hope that the students’ small but heartfelt gesture will be warmly received by young people in Africa.”

Meanwhile, Jeonbuk State has been steadily expanding its international sports network by dispatching a Taekwondo demonstration team to the World Taekwondo U-21 Championship in Kenya, participating in the World Union of Olympic Cities General Assembly, and broadening sports exchanges with African nations. Starting with the “Sports Friendship Gift” pilot project, Jeonbuk State plans to consider expanding the countries and sports covered by the initiative, while also promoting the hosting of international sporting events and exchange programs inviting young athletes from overseas, with the goal of developing Jeonbuk into a specialized international sports city.

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AFC and MNC announce renewal of media rights partnership

AIPS ASIA News:
The partnership includes coverage of all major AFC competitions in the 2025-2028 cycle

The Asian Football Confederation (AFC) has announced today the renewal of its media rights partnership with PT Media Nusantara Citra Tbk (MNC) for the 2025-2028 cycle in the territories of Indonesia, Papua New Guinea and Timor-Leste.


The agreement encompasses all major AFC National Team competitions within the cycle, including the AFC Asian Qualifiers™ – Road to 26, the AFC Women’s Asian Cup Australia 2026™, the AFC Asian Cup Saudi Arabia 2027™, the AFC U23 Asian Cup 2026™ and 2028 and others.

The agreement will also include coverage of the newly introduced and highly anticipated club competitions: the AFC Champions League Elite™, the AFC Women’s Champions League™ and the AFC Champions League Two™.

AFC General Secretary Datuk Seri Windsor John said: “The long-standing partnership between the AFC and MNC further reinforces the appeal and world-class stature of the AFC’s competitions, and we would like to thank MNC for their continued belief in the Asian game.

“We look forward to showcasing more historic moments with millions of football-loving viewers, particularly in Indonesia, as well as Timor-Leste and Papua New Guinea as Asian football continues to engage with more fans than ever before.”

Hary Tanoesoedibjo, Executive Chairman MNC Group, said: “We are thrilled to announce our extended partnership with the AFC, representing another major achievement for MNC Group. This collaboration will further improve our services and elevate football experience for our viewers.

“MNC Group remains dedicated to offering top-notch content and exceptional value to football fans through our platforms, while also creating a strong sense of community and enthusiasm.”

MNC are a long-standing partner of the AFC and will broadcast all of Indonesia’s national team matches at the AFC Asian Qualifiers™ – Road to 26 and the AFC Asian Cup™ on their linear free-to-air television channels, allowing fans in the region uninterrupted access to top national team fixtures.

The deal was secured and will be managed by Asia Football Group (AFG), the AFC’s commercial partner.

Patrick Murphy, CEO of AFG said: “We are delighted that MNC, who have been a long- time partner of the AFC, are continuing their collaboration with the AFC to bring fans in the territories of Indonesia, Papua New Guinea, and Timor-Leste the best of Asian football. We look forward to working alongside MNC and the AFC to deliver world-class coverage of AFC competitions to fans in the region.”

About the AFC
The Asian Football Confederation (AFC) is the governing body of Asian football and one of the six Confederations making up FIFA. Established in 1954, the AFC is headquartered in Kuala Lumpur, Malaysia, and comprises 47 Member Associations.

The AFC organises the AFC Asian Cup™, the AFC Women’s Asian Cup™ and the AFC Futsal Asian Cup™ which are the flagship Continental national team football and futsal competitions, while the AFC Champions League Elite™ and AFC Women’s Champions League™ are the premier competitions for Asian clubs, drawing millions of fans to the beautiful game across the length and breadth of the Continent and beyond.

About MNC Group
Founded in 1989, MNC Group has grown to become one of the largest national business groups in Indonesia and has become the leader in 4 strategic investments: Media & Entertainment, Financial Services, Entertainment Hospitality, and Energy.
For more information, www.mncgroup.com.

About Asia Football Group
Asia Football Group (AFG) is the exclusive commercial agency for the Asian Football Confederation’s (AFC) competitions from 2023-2028. AFG’s partnership with the AFC covers the commercial rights for all major AFC National Team and Club competitions, including the AFC Asian Cup™, AFC Asian Qualifiers™, AFC Women’s Asian Cup™, AFC Women’s Olympic Qualifiers, AFC Champions League Elite™, AFC Women’s Champions League™, and AFC Champions League Two™ as well as AFC youth and futsal competitions.

Courtesy AFC
Partners
Advertisement

AFC and MNC announce renewal of media rights partnership

AIPS ASIA News:
The partnership includes coverage of all major AFC competitions in the 2025-2028 cycle

The Asian Football Confederation (AFC) has announced today the renewal of its media rights partnership with PT Media Nusantara Citra Tbk (MNC) for the 2025-2028 cycle in the territories of Indonesia, Papua New Guinea and Timor-Leste.


The agreement encompasses all major AFC National Team competitions within the cycle, including the AFC Asian Qualifiers™ – Road to 26, the AFC Women’s Asian Cup Australia 2026™, the AFC Asian Cup Saudi Arabia 2027™, the AFC U23 Asian Cup 2026™ and 2028 and others.

The agreement will also include coverage of the newly introduced and highly anticipated club competitions: the AFC Champions League Elite™, the AFC Women’s Champions League™ and the AFC Champions League Two™.

AFC General Secretary Datuk Seri Windsor John said: “The long-standing partnership between the AFC and MNC further reinforces the appeal and world-class stature of the AFC’s competitions, and we would like to thank MNC for their continued belief in the Asian game.

“We look forward to showcasing more historic moments with millions of football-loving viewers, particularly in Indonesia, as well as Timor-Leste and Papua New Guinea as Asian football continues to engage with more fans than ever before.”

Hary Tanoesoedibjo, Executive Chairman MNC Group, said: “We are thrilled to announce our extended partnership with the AFC, representing another major achievement for MNC Group. This collaboration will further improve our services and elevate football experience for our viewers.

“MNC Group remains dedicated to offering top-notch content and exceptional value to football fans through our platforms, while also creating a strong sense of community and enthusiasm.”

MNC are a long-standing partner of the AFC and will broadcast all of Indonesia’s national team matches at the AFC Asian Qualifiers™ – Road to 26 and the AFC Asian Cup™ on their linear free-to-air television channels, allowing fans in the region uninterrupted access to top national team fixtures.

The deal was secured and will be managed by Asia Football Group (AFG), the AFC’s commercial partner.

Patrick Murphy, CEO of AFG said: “We are delighted that MNC, who have been a long- time partner of the AFC, are continuing their collaboration with the AFC to bring fans in the territories of Indonesia, Papua New Guinea, and Timor-Leste the best of Asian football. We look forward to working alongside MNC and the AFC to deliver world-class coverage of AFC competitions to fans in the region.”

About the AFC
The Asian Football Confederation (AFC) is the governing body of Asian football and one of the six Confederations making up FIFA. Established in 1954, the AFC is headquartered in Kuala Lumpur, Malaysia, and comprises 47 Member Associations.

The AFC organises the AFC Asian Cup™, the AFC Women’s Asian Cup™ and the AFC Futsal Asian Cup™ which are the flagship Continental national team football and futsal competitions, while the AFC Champions League Elite™ and AFC Women’s Champions League™ are the premier competitions for Asian clubs, drawing millions of fans to the beautiful game across the length and breadth of the Continent and beyond.

About MNC Group
Founded in 1989, MNC Group has grown to become one of the largest national business groups in Indonesia and has become the leader in 4 strategic investments: Media & Entertainment, Financial Services, Entertainment Hospitality, and Energy.
For more information, www.mncgroup.com.

About Asia Football Group
Asia Football Group (AFG) is the exclusive commercial agency for the Asian Football Confederation’s (AFC) competitions from 2023-2028. AFG’s partnership with the AFC covers the commercial rights for all major AFC National Team and Club competitions, including the AFC Asian Cup™, AFC Asian Qualifiers™, AFC Women’s Asian Cup™, AFC Women’s Olympic Qualifiers, AFC Champions League Elite™, AFC Women’s Champions League™, and AFC Champions League Two™ as well as AFC youth and futsal competitions.

Courtesy AFC
Videos
”More>>”

Jeonbuk State, in collaboration with the Jeonbuk State Office of Education and Jeonbuk Physicl Education Middle & High School, is continuing international exchange and friendship through sports by delivering sports equipment donated by students to youth in three African nations. On the 5th, the State and the Office of Education held a send-off ceremony at Jeonbuk Sports Middle & High School for the project titled “Re; Play Together, Jeonbuk Sports Friendship Gifts,” shipping the items to Zimbabwe, Kenya, and Namibia. The theme, ‘Re; Play Together,’ signifies resuming games (Re; Play) that had been halted due to a shortage of soccer balls and sports gear, this time together with Jeonbuk.

This initiative goes beyond mere material support; it aims to practice solidarity and friendship across borders through sports and to expand the foundation for exchange among future generations. In particular, sharing equipment that students actually used spreads the value of sharing while extending Jeonbuk’s international sports diplomacy into schools and the local community. The project originated from visits last year by officials from Zimbabwe and Namibia, with whom Jeonbuk has maintained international sports exchanges. During their visit to Jeonbuk Sports Middle & High School, they requested support for sports equipment. Students readily agreed to contribute, leading to a broader international exchange program supported by the State, the Office of Education, and the school. The donated items total 616 pieces across 12 sports, including soccer, taekwondo, shooting, archery, swimming, etc. —comprising both gear previously used by students and new items collected for this project. The equipment will be delivered to the Ministry of Sport, Recreation, Arts and Culture and National Olympic Committees of each country via Zimbabwean diplomatic missions and international shipping. It will then be distributed to young athletes and youth active in organizations such as the Kirsty Coventry Academy in Zimbabwe, the Waitaka Taekwondo Club in Kenya, and the MTC Hopsol Youth Soccer League in Namibia.

Kim Jong-phil, Director General of Jeonbuk State’s 2036 Summer Olympics Bid Department, stated: “I hope the precious sports items that nurtured the dreams of our Jeonbuk students will serve as a new source of hope for African youth. Moving forward, we will continue to promote international exchange through sports, guided by the International Olympic Committee’s (IOC) core values of inclusion and solidarity.” Im Young-gun, Director of Arts, Physical Ed & Health Division at the Jeonbuk State Office of Education, said, “It was a meaningful opportunity for our students to put into practice the spirit of sportsmanship through sharing and caring while developing a global perspective. We hope that the students’ small but heartfelt gesture will be warmly received by young people in Africa.”

Meanwhile, Jeonbuk State has been steadily expanding its international sports network by dispatching a Taekwondo demonstration team to the World Taekwondo U-21 Championship in Kenya, participating in the World Union of Olympic Cities General Assembly, and broadening sports exchanges with African nations. Starting with the “Sports Friendship Gift” pilot project, Jeonbuk State plans to consider expanding the countries and sports covered by the initiative, while also promoting the hosting of international sporting events and exchange programs inviting young athletes from overseas, with the goal of developing Jeonbuk into a specialized international sports city.

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